In January 2022, I was the operational and logistical guru behind a new venture focused on building a community around in-person events where attendees came together to network and learn about topics centered around one interest, specifically here, starting a business.
We launched that January from stealth mode; no one had ever heard of us before.
And just 6 months later, we went from 0 to 1100 new leads, an engaged clientele paying 4-figure registration fees for our inaugural event, and a $25,000 industry sponsor.
Soon afterwards, we relaunched early registration for the same event to occur 1 year later.
We even increased our prices by $1,000 per ticket…